SFA Member Logo Usage Guidelines

The SFA Member Logo distinguishes the Association's member companies from others in the marketplace As a benefit of membership, the SFA Member logo can be proudly displayed on the member's corporate website to help connect members across the industry worldwide and create new domestic and international business opportunities and relationships. For display of the SFA Member logo on other promotional materials, please email [email protected] for a case-by-case review.

Companies that do not belong to SFA, members that have allowed their membership to lapse or expire, and those who have chosen to terminate membership, forfeit the right to use and display the SFA Member Logo. The SFA Member Logo benefits dues-paying members in good standing only.

The SFA Member Logo does not imply any of the following:

  • That SFA has certified, accredited or approved the company itself, or any individual, process, service or product
  • That SFA has approved the company's materials or representations used for sales, advertising, or other promotional efforts
  • That any particular level of quality or performance is guaranteed or assured by SFA
  • That any statements made to customers or the general public are truthful and accurate
  • Anything else beyond identifying that the user is a member of the SFA

Unapproved Use of the Member Logo

If these guidelines are violated, SFA retains the right to direct the member to cease use of the mark. It is the right of the SFA to determine whether these guidelines have been violated or the SFA Member logo has been misused.

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